Desconexión

by Apéritif

About the project

Series of illustrations created by Apéritif for the sports magazine Relevo.

The theme revolves around the idea of digital disconnection when doing sports: “When I was working on these illustrations I realized how many times my cell phone reminds me that I have not complied with my daily ring of movement without knowing that many times, when I exercise, I leave it parked at home. That excessive control by measuring all our activity can make us disconnect from what we are really doing at that moment, running for the sake of running, or walking for the sake of walking. Fan of what’s going on out there, away from a screen”.

  • Illustration: Apéritif.
  • Client: Relevo.
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