Apéritif is a creative studio founded in September 2014 by Marga Castaño with the aim of creating ideas and projects focused on the creation of identity and communication images for clients who love, above all, a job well done. Marga Castaño has worked 15 years as an art director, creative director and executive creative director at the agency Wysiwyg / Razorfish, leading the creativity of brands such as Diesel, Absolut, Camper, Levi’s, Mercedes, Movistar, Openbank, Garnier, Buckler or El Teatro Real, among others.
Shortly after Nacho Álvarez-Borrás joined Apéritif. Nacho, also has on his back 17 years of experience sticking in the dark compartments of the brand strategy on and offline and in the sinister corners of agency management: he has worked for 11 years in Wysiwyg / Razorfish as a fellow, planner, director of strategy and general manager and in Revolution as strategic general director. Now both of them have been working as partners for Apéritif for four years, Marga marking the creative path and Nacho leading the strategic leg.
Fans of the aperitif, how could it be otherwise, they like to say that Apéritif is a place where communication, strategy, design and illustration share a bar, for something all their presentations always end with the same question, do we have something?
Thinking, creating and re-thinking is your lema. With this idea, they approach their work without closing, breaking the borders imposed by the different disciplines. Focused on creativity and design, they cover different areas: from the visual identity of a brand, the brand & identity planning, creative direction, illustration and agnostic strategies such as audiovisual, radio, print, display, mobile or web pages. For this, they also cover analysis and strategy, both websites and campaigns as well as social networks and their contents.
Apértif has worked on editorial, advertising and experimental projects for clients such as Ayuntamiento de Madrid, Inspirational Festival, Pavofrío, Live & Dream Hotel, Vaughan, Be Mate, Tuenti among others.