SEAT Connect

by Offbeat Studio

About the project

Offbeat Studio was in charge of creating this animation piece to showcase SEAT’s Connect service.

The project was approached with an adult and minimalist look and feel (limited color palette, masses of color, volume), a positive and emotional tone and an organic and fluid animation. For this, Offbeat Studio decided to alternate cinematic shots (static camera, careful framing) with usual animation resources (camera moves, transitions). With the mix of traditional 2D and 3D animation, we achieved reactions and movements of the characters, fluidity, smoothness and dynamism.

  • Art Direction, design & animation: Offbeat Studio.
  • Client: Seat.
  • Advertising agency: Catorce Onlife.
  • Production agency: The Mushroom Company.
We use proprietary and third party cookies to improve navigation and compile visitor statistics. More information about cookies and privacy.