Lluís Terradellas, also known as Terra. Born in Barcelona in ’83, he currently resides in the countryside near Banyoles. A graduate in Advertising and Public Relations, he is dedicated to illustration and art direction, transforming ideas into visual languages.

Throughout his career, he has navigated through various worlds, from graphic design studios to creative agencies, online consulting, advertising agencies, animation studios, and in-house work with marketing teams. This wide range of experiences has given him the opportunity to develop and refine his skills in various sectors, such as automotive, food, culture, entertainment, music, tourism, among others.

In 2012, he decided to create his own world, using illustration as the discipline through which he feels he can embody his ideas. He generates characters and new worlds. Identifiable characters with a story behind. It is through personal projects that one finds their own voice and tone.

Each project has been an opportunity to apply his knowledge and creativity, taking his clients’ ideas to new dimensions and making an impact in their respective fields.

Terra’s experience has translated into a broad and deep understanding of the digital world. His holistic approach has allowed him to develop specialized skills in visual identity, illustration, design, and animation. He believes in the importance of simplifying complex visual languages to deliver clear and effective messages.

Terra has received distinctions at the LAUS awards and has been highlighted at the Junceda awards of APIC, a testament to his commitment to excellence and creativity in each project.

His professional journey is an example of constant dedication to exceeding expectations and embracing continuous evolution in the ever-changing world of design and creativity.

With his comprehensive vision and passion for excellence, Terra is excited to face new challenges and collaborate on projects that continue to push the boundaries of visual expression and creative storytelling.

Among his clients, collaborations with renowned brands include Nestlé, Soho Barcelona, Spotify, F.C. Barcelona, Royal Caribbean, SEAT, elrow, Amnesia, Open House Barcelona, Parc del Tibidabo, among others.

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